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Founder of Belladonna Love the Awakening Shares How Being Misunderstood as a Child Became Her Purpose

Nicole Buetti turned a childhood of being misunderstood into a vegan self-care brand built on genuine love, with one message: Wash that pain down the drain. Release your pain. Raise your frequency.

Miami, Florida, October 21, 2026. As a child, Nicole Buetti cried for the bugs. When other kids killed spiders, grasshoppers, and lizards, she grieved for them. She felt things deeply, and the world around her didn't know what to do with that.

She was placed in special classes, labeled emotionally handicapped, and told as she grew up that she was disabled. At home she was put down again and again and told she was "too much." Instead of being taught how to protect her sensitivity, she learned to be ashamed of it.

"I was the kid who cried for the spiders," says Buetti, founder of Belladonna Love the Awakening. "People saw someone who was too much. I now believe I was just someone who felt everything."

Buetti identifies as an earth angel and empath. She says she feels other people's pain in her body, including a sharp pain in the bottom of her right foot when she sees someone hurting, which fades when the moment passes. "I don't think I'm the only one," she says. "If you feel other people's pain in your body, I want to hear from you. I'm looking for my people, and I want my people to find me."

She believes authenticity and love help the planet shift. She also believes that holding onto pain keeps our frequency low, and that releasing it is part of raising it. "I can't save the world alone," says Buetti. "It's going to take all of us healing together. I'm doing my part."

Why It's Called Belladonna Love

The name comes from love. The brand is named after Buetti's dog, Bella, and it stands for her love for her pup, her love for herself, her love for the people she wants to help heal, and her love for the Earth.

"It's called Belladonna Love because it's genuine love," says Buetti. "I want people to know they're supported and they're not alone. Somebody has been fighting day and night for almost two years just to help them heal. I put everything I have into this. They don't even know who I am, but they are loved."

"Everyone has struggles. You could be a business owner, a parent, someone going through a divorce or a court case, or someone with nowhere to go. It doesn't matter. This is for anyone who's carrying something and ready to put it down."

Start With a Ritual

The first step is the Galactic Healing Body Wash, a vegan, Earth-inspired wash with the message "Wash that pain down the drain." Every purchase includes a ritual PDF, designed by Buetti and filled with affirmations. It gives ideas for setting the mood, such as music, a candle, or a crystal if you like, and suggests warm water to wash and cool water to rinse, with each step a moment to pause and release.

Start with the body wash: https://belladonnalove.com/product/all-in-one-body-wash/

More to Explore

- The Five Gateway Ascension Kit: a complete five-step ritual with five products: shampoo, conditioner, body wash, shea butter, and solid perfume. Each is used to reset your mind, protect your energy, release what you're carrying, seal in the work you've done, and reconnect with yourself. It comes with the ritual PDF.

- 30-Day Guided Digital Journals: daily reflections to help you pause, release, and set intentions.

- Glow Up While We Blow Up: a makeup line, coming soon.

About Belladonna Love the Awakening: Founded by Nicole Buetti and named after her dog, Bella, Belladonna Love is a vegan self-care brand that pairs plant-based products with daily rituals of release, reflection, and self-love.

Find everything in one place: https://linktr.ee/belladonna.love

About the Company

Belladonnalove.com